Effective Salon Website Features:
Term marketing is changed for any businesses because of many resources are available now. Business owner has different ways to attract more customers to business. If business is related with B2C (Business to customers) then having website with social media integration is very effective. Many business owners still neglecting the options available of online marketing using internet & still adopting traditional marketing approach which is less effective & more expensive compare to online marketing.
To start online marketing salon business must have online presence. Online presence can be achieved by having website for your salon & spa. Salon website can be made more effective by not only in design point of view but there are many effective salon website features must be considered to increase clients for salon & spa.
Add information about your salon & salon expertise. This page gives space to talk about your experience about salon industry & your unique selling point of salon services. Write your quality policy & customer service policy.
Salon Services Portfolio:
Add information about salon services, rates & products being used to deliver salon services.
Add Google map for salon business address. Google map will be very effective to help clients to locate salon very easily. Add salon business hours to avoid any inconvenience to salon clients.
Salon Customer Feedback:
Add mechanism to salon website where customers can give ratings to salon services. Customer feedbacks are very useful when stranger come to website who is having issues with his present salon. Strangers can read good customers feedback may be easily converted to your potential client.
Image & video gallery of salon services:
If you add image & video gallery in salon website then salon website visitors can see what type of hair styles you can make. Add faces of happy customers which will help to build confidence in salon clients.
Salon online appointment system:
Salon online appointment system can be easily integrated into salon website. Online appointment system is useful to plan & deliver salon services effectively to avoid salon customer inconvenience. Salon customers can take appointment as per schedule & their convenience.
Social media integrations:
Add social media links of facebook, twitter, linkedin & pinterest to salon website. Share hair styles & service related images to social media sites. Social media helps to build community or group of people who likes your salon services.
Add user registration mechanism to salon website which can help to keep user database handy which can be useful for weekly/monthly newsletter, services announcement or sending promotional offers by email campaign.
Online store for salon products:
Set up online shop to sell your salon products. Advantage of having online store is you have 24×7 open store where salon customers can buy salon products, salon services or gift cards of salon services & products.
If you add above features in salon website then you will get positive results & help to get more salon clients in short period of time. Aarna Systems understand Salon business thoroughly & can help you to design effective, efficient salon website to pull more customers to your salon. Visit Salon website design packages & contact today for live demo of Salon website.