eCommerce

6 Reasons Ecommerce Brands must consider Direct-To-Consumer Marketing

6 Reasons Ecommerce Brands must consider Direct-To-Consumer Marketing

eCommerce / By /

Consumer brands have been seeking to establish direct relations with end consumers for a range of reasons: to generate much deeper insights about consumer needs, to balance control over their brand experience, and to differentiate their brand offerings to consumers. Increasingly, they alike do it to drive sales. Brands are constantly enhancing their products, minimizing …

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Growth & Current Ecommerce Trends in India

Growth & Current Ecommerce Trends in India – Aarna Systems

Digital Marketing, eCommerce / By /

In the mid-’90s, the very first product ever purchased online on Amazon was a Book. Around 26 years later on, the ecommerce industry has made trillions of USD in sales worldwide. There’s no looking back now. Ecommerce has changed retail. It has actually evolved to fulfil the changing needs of individuals and to make online …

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Facebook Advertisements For Ecommerce How to win more sales

Facebook Advertisements For Ecommerce: How to win more sales?

Digital Marketing, eCommerce / By /

Running successful ads on Facebook for your ecommerce business requires a professional touch. The majority of ecommerce stores forget to consider how and why they wish to run Facebook ads in the first place. A strong, sales-generating Facebook advertising strategy should match the mindset of a Facebook user, with each ad campaign specific to segmented …

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BENEFITS OF USING AN OMNICHANNEL APPROACH -Aarna Systems

What is Omnichannel Marketing? Definition, Benefits and Getting Started

Digital Marketing, eCommerce, SEO, Website Design / By /

Marketing is undergoing quick and major modifications. We’re moving far from mass, “push”- based marketing, and towards more individualized, 1:1 interaction with consumers, through the many channels and on the many devices they use. The efficiency and ROAS (return on ad spend) of print media, television ads, and batch and blast email campaigns are on …

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Best Ecommerce Platforms for 2021 & 2022

The Best Ecommerce Platforms for 2022 & 2023

eCommerce, Shopify / By /

Ready to start selling online? You require an ecommerce platform. An ecommerce platform is a website that allows companies to introduce, host, as well as take care of an online store. While different ecommerce systems provide different functions, all of them give company owner a way to offer directly to consumers. For anyone thinking about …

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Emerging Ecommerce Trends Post Covid - Aarna Systems

Emerging Ecommerce Trends Post Covid – Aarna Systems

Digital Marketing, eCommerce / By /

  The Covid-19 pandemic is the first major global health crisis we’ve had in over 100 years and saying businesses were unprepared would be an understatement. Almost every single industry has faced major losses and lost months and even years of growth– but not all. While industries like tourism and aviation were hit particularly hard, …

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How to scale ecommerce brands by leveraging Topical Content-Aarna Systems

How to scale ecommerce brands by leveraging Topical Content?

Digital Marketing, eCommerce / By /

  Online marketers are continually looking for new ideas, concepts to connect with their customers and have really begun to depend on topical content to get their message throughout with more value. Brands have really been prudent in using the patterns to catch people’ attention for a long. Now, with time all emerging brands understand …

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5 Tagging Mistakes That Waste Ecommerce Ad Spend

5 Tagging Mistakes That Waste Ecommerce Ad Spend (and How To Fix Them)

eCommerce, Shopify / By /

Clicks. Leads. Customers. We’re always looking to get more from our marketing efforts. If you haven’t been using Google Ads pay-per-click (PPC) ads to drive targeted traffic to your landing pages, you may be doing yourself a disservice. More clicks translate into more visitors, leads, and customers for your business. And, it can happen pretty …

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The Ultimate Ecommerce Marketing Strategies For Your Business - Aarna System

The Ultimate Ecommerce Marketing Strategies For Your Business

Digital Marketing, eCommerce, SEO / By /

Your ecommerce brand is in place- you know what you want to sell, who your target audience is and the best sales strategy example but perhaps you’re stuck on how to reach them and make your brand name known. With the face of ecommerce changing by the minute, it’s imperative that any ecommerce brand arm …

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